HPE
Pixel Fiction was brought in by Hyperquake to create experiential animations and videos for Hewlett Packard Enterprise’s new Executive Business Center in Houston, Texas. Custom immersive pieces were created to highlight HPE’s integration with Formula One F1 and NASA as well as various HPE-branded art-in-motion pieces throughout the space. Pixel Fiction's role: story development, 3d animation, motion graphics, video editing, compositing, color grading and visual effects.
HPE
Theater
A cohesive branded look for HPE spans across multiple screens, including the theater, with a thoughtful design that reflects the company’s commitment to technology and innovation.
Servers
Creating a one-of-a-kind “fishbowl” experience that showcases the precision of HPE servers, Pixel Fiction designed and animated artwork that envelops the servers, looping on transparent glass LED walls.
Space
Using the International Space Station as a storytelling canvas, Pixel Fiction designed and animated a timeline that highlights significant milestones in the history of space exploration which immerses visitors in a fun, educational experience.
Formula One
Placed alongside the F1 Petronas racecar, the display for Formula One pairs fast-paced racing footage with HPE technology powering the performance for a striking, high-energy experience.
Industry Verticals
These screens showcase HPE’s retail, healthcare, and manufacturing sectors where edited footage and 3D motion graphics are combined with a parallax effect, creating depth for a dynamic, engaging visitor experience.